Owning Your Own Website - Here's Why You Should Be Driving ...

Video Transcription

Hey guys, John here for Bring the Donuts, and today I want to talk about the importance of ?Having your own website?.

Now a good friend of mine is involved in selling antique furniture and restored bicycles online, ...actually I guess he probably sells a lot of stuff offline as well but, I wanted to touch on a few things that I've seen him doing over the past month or so, and share some advice and tips that I have with you in regards to some of the mistakes he's currently making.

Okay, so every now and then I'll see this particular friend of mine share something on Facebook, which might be a link that points me to Gumtree or Ebay, or some sort of online classified website where quite often the links don't work, but that's probably for another video ? but the point I want to make is that, each and every time he's trying to promote something on his website, ?.well, promote something that he has for sale, he's sending me to a different location each and every time.

Alright, so let's now go over a few tips that I can share with you in terms of how to about promoting your website, your products and services ? and doing it the right way.

Firstly, you should always have your own website. You should always be promoting your own products and services from something that you own and control. This friend of mine that's promoting his own stuff ? like I said, I'm always being sent to different locations across the web and I cant help but wonder, does he have his own site?

If you don't have your own website, how are your customers going to find you?

It really doesn't make sense to be promoting your stuff on platforms that you don't control, because firstly there are no assets, you don't own any assets, nothing can become saleable, if you're promoting across other platforms. Secondly, most importantly, because you don't own these assets, they can be removed, locked or taken away from you at any time.

Okay, next point, and this works in with having your own website, and that is building your brand. Whenever you're promoting products and services online, you should always be promoting them from your own site, and doing this with your brand in mind. Much like, big sites like Amazon, Paypal, Ebay and Google, they've all worked very very hard to establish their brands and because of this, people simply go to those locations ? they know of them, so if you're doing any form of business online, not only own your own assets, but work hard to build your own brands. You can do this with catchy domain names, or a nicely designed logo, or even using certain colours on your site. All of these things can help people immediately identify your brand and this can help drive sales and build trust and establish you as an authority online.

My last point, as I said at the beginning of this video ? this friend of mine has essentially got this whole business model reversed, in that he's using Facebook to send people out to different locations? across the web. I want to share with you something that I learnt from my own mentor about 6 months ago, and the way he describes it, makes it very very easy to understand.

Now by having your own website, if you think about it like a bicycle wheel, your website is the hub, and that sits right in the centre, and each and every place where you promote your stuff online, are basically the spokes in that bicycle wheel ? and these all lead in, back towards your website. So to begin with you should take a promotion, or something that you intend on selling or offering on your own website, publishing that to your website first and then syndicating that across channels, such as Pinterest, and Youtube, and so forth ?.Facebook, social media of course. But essentially that's the concept, and that's how it works ? you put your website in the middle and you syndicate outwards, and that all helps drive traffic in towards your site. You can only do that, if you have your own website.

Okay, that's it for today's video. Remember, always own your own website. Focus all of your energies to driving traffic to your own site, and building your own brand. If you've enjoyed this video, please share it with your friends. If you have a question or a comment, please post it below, if you haven't yet already, please subscribe, and if you'd like to see me cover anything in particular, please get in touch and I'll shoot a video for you, just like this one.

Thanks so much for watching, take care.

Source: http://www.bringthedonuts.com/articles_view_article.php?articleID=79

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Store Lemons in the Fridge to Keep them Juicier Longer

The folks America's Test Kitchen wanted to see how to keep lemons juicy and fresh as long as possible, and the answer is simple: put them in a zipper bag and toss them in the fridge.

If you buy lemons in bulk, or at least more than you can quickly use, colloquial wisdom is to just let them stay on the countertop or store them in a cool, dry place until you get around to slicing them open and using them. Over time however, those lemons slowly harden and lose those tasty juices. To figure out how to keep them fresh as long as possible, the folks at ATK tested three different methods of lemon storage, both at room temperature and in the fridge:

First we put them in an uncovered container, then in a sealed zipper-lock bag, and then in a sealed zipper-lock bag with 1/4 cup water added. We recorded the fruits' weights at the start and end of the experiment and then every few days to measure moisture loss.

All the lemons stored at room temperature hardened after a week. But the refrigerated fruits fared much better: The uncovered lemons (which we kept in the crisper drawer) began to lose a small amount of moisture after the first week and 5 percent of their weight in the following weeks; the lemons stored in zipper-lock bags, both with and without water, didn't begin to dehydrate until four weeks had passed. As it turned out, the water wasn't offering any preservation benefits, but the zipper-lock bag did seal in some moisture.

While there's nothing wrong with keeping your lemons out on the counter (especially if you don't buy more than you can use before they dry out), they'll definitely stay fresh longer if you put them in the fridge in a sealed plastic bag.

We Prove It: The Best Way to Store Lemons | America's Test Kitchen

Source: http://feeds.gawker.com/~r/lifehacker/full/~3/tLnOvhOZvnk/store-lemons-in-the-fridge-to-keep-them-juicier-longer

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Did CBS Make Kaley Cuoco Delete This Tweet? - Business Insider

Last week, actress Kaley Cuoco sang Dish's Hopper DVR's praises in a sponsored tweet claiming that the ad skipper was both "awesome" and "amazing."

Twitter

The only awkward bit?

Cuoco is the star of CBS's "Big Bang Theory," and the network ? along with almost every other studio ? is suing Dish over the commercial-eliminating technology.

After supposedly realizing the error of her ways, Cuoco erased the tweet, and Dish is saying that CBS made her do it.

Kaley Cuoco on CBS's "The Big Bang Theory."

"It?s disappointing that CBS ? once the exemplar of editorial independence and innovation ? continues to use its heavy hand to hold back progress from consumers,? said Dish CEO and president Joe Clayton in a statement. ?Clearly, with this kind of response, consumers have a true interest in the types of innovations the DISH Hopper offers. It?s a shame that CBS, despite its legacy, feels it needs to thwart this kind of consumer demand.?

But CBS says it didn't do it.

?Once again, Joe Clayton demonstrates his dubious gift for hyperbole and hucksterism," a statement reads. "No demands were made, but it?s clear that Dish?s culture of fabrication is alive and well.?

Although even if official demands weren't made, we're sure Cuoco got the message that she didn't want to offend the network that put her on the map.

Source: http://www.businessinsider.com/did-cbs-make-kaley-cuoco-delete-this-tweet-2013-3

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Computer model may help athletes and soldiers avoid brain damage and concussions

Mar. 5, 2013 ? Concussions can occur in sports and in combat, but health experts do not know precisely which jolts, collisions and awkward head movements during these activities pose the greatest risks to the brain. To find out, Johns Hopkins engineers have developed a powerful new computer-based process that helps identify the dangerous conditions that lead to concussion-related brain injuries. This approach could lead to new medical treatment options and some sports rule changes to reduce brain trauma among players.

The research comes at a time when greater attention is being paid to assessing and preventing the head injuries sustained by both soldiers and athletes. Some kinds of head injuries are difficult to see with standard diagnostic imaging but can have serious long-term consequences. Concussions, once dismissed as a short-term nuisance, have more recently been linked to serious brain disorders.

"Concussion-related injuries can develop even when nothing has physically touched the head, and no damage is apparent on the skin," said K. T. Ramesh, the Alonzo G. Decker Jr. Professor of Science and Engineering who led the research at Johns Hopkins. "Think about a soldier who is knocked down by the blast wave of an explosion, or a football player reeling after a major collision. The person may show some loss of cognitive function, but you may not immediately see anything in a CT-scan or MRI that tells you exactly where and how much damage has been done to the brain. You don't know what happened to the brain, so how do you figure out how to treat the patient?"

To help doctors answer this question, Ramesh led a team that used a powerful technique called diffusion tensor imaging, together with a computer model of the head, to identify injured axons, which are tiny but important fibers that carry information from one brain cell to another. These axons are concentrated in a kind of brain tissue known as "white matter," and they appear to be injured during the so-called mild traumatic brain injury associated with concussions. Ramesh's team has shown that the axons are injured most easily by strong rotations of the head, and the researchers' process can calculate which parts of the brain are most likely to be injured during a specific event.

The team described its new technique in the Jan. 8 edition of the Journal of Neurotrauma. The lead author, Rika M. Wright, played a major role in the research while completing her doctoral studies in Johns Hopkins' Whiting School of Engineering, supervised by Ramesh. Wright is now a postdoctoral research fellow at Carnegie Mellon University. Ramesh is continuing to conduct research using the technique at Johns Hopkins with support from the National Institutes of Health.

Beyond its use in evaluating combat and sports-related injuries, the work could have wider applications, such as detecting axonal damage among patients who have received head injuries in vehicle accidents or serious falls. "This is the kind of injury that may take weeks to manifest," Ramesh said. "By the time you assess the symptoms, it may be too late for some kinds of treatment to be helpful. But if you can tell right away what happened to the brain and where the injury is likely to have occurred, you may be able to get a crucial head-start on the treatment."

Armed with this knowledge, Ramesh and his colleagues want to use their new technology to examine athletes, particularly football and hockey players, who are tackled or struck during games in ways that inflict that violent side-to-side motion on the head. In the recent journal article, the authors point out that many professional sports games are recorded in high-definition video from multiple angles. This, they write, could allow researchers to reconstruct the motions involved in sport collisions that lead to the most serious head injuries.

The authors also noted that some sports teams equip their players' helmets or mouth guards with instruments that can measure the acceleration of the head during an impact. Such data, entered into the researchers' computer model, could help determine the likely location of brain damage. These results, combined with neuropsychological tests, could be used to guide the athlete's treatment and rehabilitation, the authors said, and to help a sports team decide when an athlete should be allowed to resume playing. This strategy also may help reduce the risk to athletes arising from a degenerative disease linked to repeated concussions.

More research, testing and validation must be conducted before the computer model can become useful in a clinical setting. This will include animal experiments and the correlation of data from event reconstruction to make sure the model accurately identifies brain injuries.

Ideally, Ramesh would like to collect digital brain images from soldiers and athletes before they enter combat or join highly physical sports activities. "We would then be able to track a high-risk population and keep records detailing what types of head injuries they experience," he said. "Then, we could look at how their brains may have changed since the original images were collected. This will also help guide the physicians and health professionals who provide treatment after critical events."

In addition to Wright and Ramesh, the co-authors of the study were Andrew Post and Blaine Hoshizaki, both of the Neurotrauma Impact Science Library, Department of Human Kinetics, University of Ottawa, Canada. Funding for the research was provided by a National Science Foundation Graduate Research Fellowship and by the Whiting School-based Center for Advanced Metallic and Ceramic Systems. Ramesh is founding director of the Hopkins Extreme Materials Institute, of which the center is a part.

Ramesh and Jerry L. Prince, the William B. Kouwenhoven Professor of Electrical and Computer Engineering at Johns Hopkins, also are part of a team that recently received a five-year, $2.25 million National Institutes of Health grant to better understand traumatic brain injuries in order to improve methods for prevention and treatment. The principal investigator on the NIH project is Philip Bayly, the Lilyan and E. Lisle Hughes Professor of Mechanical Engineering at Washington University in St. Louis.

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Story Source:

The above story is reprinted from materials provided by Johns Hopkins.

Note: Materials may be edited for content and length. For further information, please contact the source cited above.

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Journal Reference:

1. Rika M. Wright, Andrew Post, Blaine Hoshizaki, Kaliat T. Ramesh. A Multiscale Computational Approach to Estimating Axonal Damage under Inertial Loading of the Head. Journal of Neurotrauma, 2013; 30 (2): 102 DOI: 10.1089/neu.2012.2418

Note: If no author is given, the source is cited instead.

Disclaimer: This article is not intended to provide medical advice, diagnosis or treatment. Views expressed here do not necessarily reflect those of ScienceDaily or its staff.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/top_news/top_health/~3/xaOJlVWvO0Y/130305145706.htm

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Malaysia attacks Filipinos to end Borneo siege

KUALA LUMPUR, Malaysia (AP) ? Malaysia launched airstrikes and mortar attacks against nearly 200 Filipinos occupying a Borneo coastal village Tuesday to end a bizarre three-week siege that turned into a security nightmare for both Malaysia and the Philippines.

The assault follows firefights this past week that killed eight Malaysian police officers and 19 Filipino gunmen, some of whom were members of a Muslim clan that shocked Malaysia and the neighboring Philippines by slipping by boat past naval patrols last month and storming an obscure village on Borneo's eastern Sabah state.

The crisis has sparked jitters about a spread of instability in Sabah, which is rich in timber and oil resources. Unknown numbers of other armed Filipinos are feared to have encroached on other districts in the area recently.

More than seven hours after fighter jets were deployed, Malaysian Home Minister Hishammuddin Hussein said no injuries occurred among Malaysian police and military personnel who went in to raid houses near palm oil plantations there.

"On the enemy's side, we have to wait because the operation is ongoing. We have to be careful," the minister said, refusing to elaborate on whether there were Filipino casualties or captives.

National police chief Ismail Omar said ground forces encountered resistance from gunmen firing at them.

The clansmen, armed with rifles and grenade launchers, had refused to leave the area, staking a long-dormant claim to Malaysia's entire state of Sabah, which they insisted was their ancestral birthright.

Prime Minister Najib Razak defended the offensive, saying Malaysia made every effort to resolve the siege peacefully since the presence of the group in Lahad Datu district became known on Feb. 12, including by holding talks to encourage the intruders to leave without facing any serious legal repercussions.

"For our sovereignty and stability, we will not allow even an inch of Malaysian territory to be threaten or taken by anyone," Najib said.

The Filipinos who landed in Lahad Datu, a short boat ride from the southern Philippines, insisted Sabah belonged to their royal sultanate for more than a century. The group is led by a brother of Sultan Jamalul Kiram III of the southern Philippine province of Sulu.

Abraham Idjirani, a spokesman for the Filipinos, told reporters in Manila that the group would not surrender and that their leader was safe.

Idjirani said he spoke by phone with Kiram's brother, who saw jets dropping two bombs on a nearby village that the group had abandoned.

"They can hear the sounds of bombs and the exchange of fire," Idjirani said. "The truth is they are nervous. Who will not be nervous when you are against all odds?"

He said they will "find a way to sneak to safety."

"If this is the last stand that we could take to let the world know about our cause, then let it be," Idjirani said, describing the assault as "overkill."

Malaysian officials said they were taking no chances with public safety, sealing off areas within about 30 kilometers (20 miles) of the village and refusing to allow journalists past the road blocks.

The Philippine government had urged Malaysia to exercise maximum tolerance to avoid further bloodshed.

In Manila, presidential spokesman Ricky Carandang said Tuesday that Foreign Secretary Albert del Rosario was in Kuala Lumpur meeting with his Malaysian counterpart.

"We've done everything we could to prevent this, but in the end, Kiram's people chose this path," Carandang said.

Some in Muslim-majority Malaysia had previously called for patience in handling the Lahad Datu group. But after the Filipinos fatally shot two Malaysia policemen in Lahad Datu on Friday and another six personnel were ambushed and killed by other Filipino assailants while inspecting a waterfront village in a separate district on Saturday, the Malaysian government declared the time for talk was over.

Philippine President Benigno Aquino III went on national TV twice this past week to urge the Filipino group in Lahad Datu to lay down their arms, warning the situation could imperil about 800,000 Filipinos settlers in Sabah.

Some activists say border security and immigration policies must be revamped for Sabah, where hundreds of thousands of Filipinos have headed in recent decades ? many of them illegally ? to seek work and stability.

Malaysia has repeatedly intensified naval patrols, but the long and porous sea border with the Philippines remains difficult to guard.

The crisis could have wide-ranging political ramifications in both countries. Some fear it might undermine peace talks brokered by Malaysia between Manila and the Moro Islamic Liberation Front, the main Muslim rebel group in the southern Philippines.

It might also affect the timing and voter sentiment for Malaysian general elections that must be held by the end of June. Najib requires strong support from voters in Sabah to fend off an opposition alliance that hopes to end more than five decades of federal rule by the National Front coalition.

___

Associated Press writers Hrvoje Hranjski and Jim Gomez in Manila, Philippines, contributed to this report.

Source: http://news.yahoo.com/malaysia-attacks-filipinos-end-borneo-siege-011451517.html

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Snow kills 8 in Japan, including family in car

TOKYO (AP) ? Heavy snow that fell in northern Japan over the weekend killed eight people on Hokkaido island, including a family whose car became buried.

Kazuyo Miyashita, 40, her two daughters Misa, 17, and Sayo, 14, and her son Daiki, 11, died at a hospital Saturday night of carbon-monoxide poisoning after their vehicle got buried in the snow, according to Kyodo news service.

Separately, Haruna Kitagawa, 23, froze to death after leaving her car, stuck in the snow. A 53-year-old man died Sunday after getting buried in the snow, although his 9-year-old daughter found with him was recovering, Kyodo said.

Also over the weekend, a 54-year-old man and a 76-year-old man were found collapsed in the snow in another part of Hokkaido, and both were confirmed dead, it said.

The storm caused two-meter-high (six-and-a-half-feet) drifts and was blamed for derailing a bullet train in Akita prefecture, south of Hokkaido, on Saturday afternoon. Kyodo said the passenger train was moving slowly because of the heavy snow on the tracks, and the derailment caused no injuries.

Source: http://news.yahoo.com/snow-kills-8-japan-including-family-car-033928920.html

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Internal Affairs: Rocha is barely on sitting terms with S.J. council colleagues (San Jose Mercury News)

Share With Friends: | | Politics - Top Stories Stories, RSS and RSS Feed via Feedzilla.

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